Social media platforms are set for a major windfall this election year as media experts believe advertising spends on social media will see a jump of around 150% compared with the previous general election year of 2014. Some advertisers expect social media alone to corner about Rs 12,000 crore in ad spends this year with Facebook taking a lion’s share of that. “Facebook will continue to lead,” said Sandeep Goyal, founder of Mumbai-based communications agency Mogae Media. “With a new leader in India and an organisational rejig, Facebook will be even more potent and penetrative. Twitter will also gain traction, but advertising dollars may still stay shy of Tweepledom. The medium is still to grow beyond being newsy.” He expects Facebook alone to pocket Rs 10,000 crore ad money with the rest of social media getting about Rs 2,000 crore. In 2018, the overall digital advertising market size was estimated to be around Rs 10,819 crore by Dentsu and it is … [Read more...] about Social media platforms set for a major windfall this election year
General election 2019
Election 2020: One month delay hundreds of young people now able to vote in upcoming election
On Monday, Prime Minister Jacinda Ardern moved the election day to October 17, previously set for September 19. That change follows increasing pressure after Auckland was put in a two-week level 3 lockdown due to Covid-19 community transmission, halting most political campaigning. … [Read more...] about Election 2020: One month delay hundreds of young people now able to vote in upcoming election
VIETNAM NEWS JANUARY 16
Over the years, the Party and the State have paid special attention to development in ethnic minority and mountainous areas, Vice Chairwoman of the National Assembly Tong Thi Phong said at a workshop on socio-economic development in ethnic minority and mountainous areas in the Central Highlands and central coastal provinces, which was held in Dak Lak province on January 13. … [Read more...] about VIETNAM NEWS JANUARY 16
Mumbai police obtain Arnab Goswami’s WhatsApp chat with ratings agency CEO
Mumbai Police have obtained transcript of conversation between Arnab Goswami and the CEO of a ratings companyConversations are said to be more than a 1,000 pagesBARC CEO Pratho Dasgupta had asked Goswami to get him a job in India's PM OfficePolice officials in Mumbai obtained WhatsApp conversations showing India's firebrand anchor of Republic TV, Arnab Goswami, was regularly communicating the head of ratings company Broadcast Audience Research Council (BARC) Pratho Dasgupta, said the Indian publication The Hindu. … [Read more...] about Mumbai police obtain Arnab Goswami’s WhatsApp chat with ratings agency CEO
2023: Igbo president ‘ll ensure post civil war full integration – Umeadi
“This is historical, epochal and monumental, all at one. This transcends winning or losing the election. It beats a pathway to unity, cohesion and a vehicle to collectively harness our efforts in building a united prospectus Nigeria and in the prodders, reap our first desserts. … [Read more...] about 2023: Igbo president ‘ll ensure post civil war full integration – Umeadi